Who Is Alex?

Get To Know The Guy Behind The Reviews

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The popular MOOC taught me lots, discover my takings from the in-depth course about digital media marketing.

uKnighted Blog

Check out my main site, full of reviews, and tips for bands

Revolver Records

Learn more about what I'm doing while on my 3 month internship with Revolver Records

About Me

Find out more about me, your author, editor and friend: Alex Knight

Latest From The Blog

  • Buyer Persona

    What Is A Buyer Persona
    A buyer persona gives a generalised overview of the type of person that interacts with the business, purchases your services, or needs your services. This persona is often given a name so that a company can […]

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  • Planning For Revolver: Digital Business Maturity Theory

    Welcome back to my blog series that follows me on my internship with Revolver Records. After a brief overview of the project in the last post, this post will focus on my effort to plan for the placement, as well […]

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  • Revolver Records Placement: Introduction

    Revolver Records Placement
    As part of my MSc Management degree with the University Of Salford, I have undertaken a 3 month internship project, at Revolver Records, in place of a traditional dissertation (The project still comes with a 10,000 word […]

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  • Keyword: What are they and how to use them

    What is a Keyword?
    A keyword will be a word that is incredibly relevant to a landing page on your site, or your site in general. They are recognised by search engines as a way to match what people search for, […]

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  • Direct Emails: The Best Digital Marketing Tool?

    Social Media Marketing Tools
    Direct Emails are just one of so many different techniques available for Digital marketing; it can be difficult to figure out which one is best for you. This post is going to cut through the bullshit, and give you […]

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  • Passion4Digital – Chapter 1

    Passion4Digital Chapter 1: What I Have Learnt
    There are a number of things I have learnt during the first chapter of the Passion4Digital MOOC. And here are the top 5:

    A Digital Brand can be used to create Digital Equity.

    Digital equity is the […]

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